While working as an in-house illustrator for Booky, a food and lifestyle discovery and discounts app based in the Philippines, I was able to initiate and develop their brand illustration system and brand color palette, a big step towards unifying their product illustrations and creating a stronger brand image. 

​Below you'll find a few pages from the illustration system guideline, the color palette & guide, as well as a selection of full & spot illustrations created for the asset library.